I design narrative-led brand strategy and character-driven worlds across branding, publishing, and original IP.
I also draw really cute stuff.
Brand strategy and visual identities designed to clarify positioning and scale across real-world touchpoints.
Strategic campaigns translating clear ideas into cohesive, multi-channel launches and activations.
Product and packaging design translating brand strategy into usable, physical systems.
Narrative-focused book design and visual systems supporting story, pacing, and emotional clarity.
Narrative-driven illustration focused on character, emotion, and tone.