Adulting for Artists is a brand system for working creatives—especially those balancing art and family. Anchored by a hand-lettered wordmark and the tagline “Create your life.”, it uses a warm palette and a friendly beaver mascot, Scout, to embody builder energy and parenthood. The system spans illustrated social posts, a book plus 30-day workbook, a crisp brand snapshot, and real-world merch like a city-street tote. Warm, friendly, yet still serious typography keeps the voice therapist-adjacent, practical, and kind—ready for everything from Instagram to print.